List of video game mascots

Company and system mascots

Acclaim Entertainment - Iggy the Iguana (from the Iguana Entertainment logo)
Atlus - Jack Frost
Blue Fang - Blue snake
Capcom - Mega Man
Data East - Karnov
Hudson Soft - Bomberman
Humongous Entertainment - Putt-Putt
Infogrames - The "armadillo"
Irem - Rocky Rodent
Konami - Solid Snake, Goemon, Pentarou, and Sparkster
Microsoft Game Studios - Blinx the Time Sweeper
- Xbox 360 - Master Chief (unofficial)
Namco Bandai - Pac-Man
Nintendo - Mario, Link, and Samus
- Wii - Miis (possibly unofficially)
NetherRealm Studios - Scorpion
Ocean Software - Dolphin, shark
Rare - Banjo-Kazooie
Sega - Sonic the Hedgehog
SNK Playmore - Terry Bogard
Sony Computer Entertainment
- PlayStation - Crash Bandicoot (unofficial), Spyro the Dragon, Polygon Man
- PlayStation 2 - Ratchet & Clank, Jak and Daxter, Sly Cooper
- PlayStation 3 - Sackboy, Nathan Drake
Square Enix - Chocobo and Slime
Taito - Bub and Bob
Team Shanghai Alice - Reimu Hakurei
Technos Japan Corp. - Kunio
Ubisoft - Rayman and the Rabbids
Valve - Gordon Freeman, Headcrab, Heavy Weapons Guy

Specific series mascots

Ace Attorney - Phoenix Wright
Alex Kidd - Alex Kidd
Angry Birds - The Birds
Banjo-Kazooie (series) - Banjo-Kazooie
Big Brain Academy - Dr. Lobe
Bionic Commando - Nathan "RAD" Spencer
Bloody Roar - Yugo
Borderlands - Claptrap
Castlevania - Simon Belmont
Chameleon Twist - Davy
ClueFinders - Socrates
Conker (series) - Conker the Squirrel
Crash Bandicoot (series) - Crash Bandicoot (character)
Crazy Taxi (series) - B.D. Joe
Darkstalkers - Morrigan Aensland
Deadrising - Frank West
Devil May Cry (series) - Dante
Disgaea - Prinny
Donkey Kong (series) - Donkey Kong (character)
Dragon Quest - Slime
Duke Nukem (series) - Duke Nukem
Earthworm Jim (series) - Earthworm Jim
Ecco the Dolphin (series) - Ecco the Dolphin
Fallout (series) - Vault Boy
F-Zero - Captain Falcon
Frogger - Frogger
Final Fantasy - Moogle, Cactuar and Chocobo
Final Fight - Guy & Mike Haggar
Game & Watch Gallery series - Mr. Game & Watch
Gears of War - Marcus Fenix
Ghosts 'n Goblins (series) - Arthur & Maximo
God of War - Kratos
Golden Axe - Gilius Thunderhead
Guilty Gear - Sol Badguy
Halo (series) - Master Chief
Hitman (series) - Agent 47
Jak and Daxter - Jak & Daxter
Jazz Jackrabbit (series) - Jazz Jackrabbit
Jet Grind Radio - Beat
Kid Icarus - Pit
Kirby (series) - Kirby
King of Fighters (series) - Kyo Kusanagi
Kingdom Hearts - Sora, Donald and Goofy
Klonoa - Klonoa
Legend of Zelda - Link & Princess Zelda
Legendary Starfy - Starfy
LittleBigPlanet - Sackboy
Max Payne (series) - Max Payne (character)
Metroid - Samus Aran
Metal Slug - Marco Rossi
Mortal Kombat - Liu Kang, Scorpion and Sub Zero
Monster Hunter (series) - Felyne
Monster Rancher - Suezo
Mr. Driller - Mr. Driller
Naughty Bear - Naughty Bear
Ninja Gaiden - Ryu Hayabusa
Nights into Dreams... - NiGHTS (character)
PaRappa the Rapper - PaRappa the Rapper
Pikmin - Captain Olimar
Pitfall - Pitfall Harry
Pokémon - Pikachu
Postal - The Postal Dude
Professor Layton - Hershel Layton
Puyo Pop Fever - Amitie
Q*bert - Q*bert
Ragnarok Online - Poring
Ratchet and Clank (series) - Ratchet & Clank
Resident Evil - Jill Valentine & Hunk
Rygar - Rygar
Samba de Amigo - Amigo
Seal Online - Wawa Bunny
Serious Sam - Serious Sam
Shenmue (series) - Ryo Hazuki
Silent Hill - Pyramid Head
Sly Cooper (series) - Sly Cooper (character)
Soulcalibur (Project Soul) - Nightmare
Space Channel 5 - Ulala
Spyro (series) - Spyro the Dragon (character)
Star Fox (series) - Fox McCloud
Street Fighter - Ryu
Streets of Rage - Axel Stone
Super Mario (series) - Mario, Luigi, and Princess Peach
Super Monkey Ball - Aiai
Tekken - Heihachi Mishima
Tomb Raider - Lara Croft
Touhou Project - Reimu Hakurei
Twisted Metal (series) - Sweet Tooth
Uncharted (series) - Nathan Drake (character)
Virtua Fighter - Akira Yuki
Viewtiful Joe - Viewtiful Joe
WarioWare - Wario
Worms (series) - Worm
Yoshi (series) - Yoshi